Australia’s Best-Selling Cars of 2024: Why the Ford Ranger Took the Crown

When it comes to Australia’s favorite vehicles, tough, reliable, and practical models always lead the charge. And in 2024, the Ford Ranger stole the spotlight, ranking as the best-selling car in Australia. Following closely behind were the Toyota RAV4, the country’s most popular SUV, and the Toyota Hilux, the long-standing champion of durability.With evolving consumer preferences, a growing shift towards hybrid efficiency, and the ever-present love for powerful utes and SUVs, these top vehicles highlight exactly what Australians look for in a car. Let’s break down why the Ford Ranger, Toyota RAV4, and Toyota Hilux dominated sales charts in 2024 and what this means for the future of driving in Australia.

Ford Ranger: Australia’s Best-Selling Car of 2024For years, the Ford Ranger has been a strong competitor to the Toyota Hilux, but in 2024, it finally secured its place as Australia’s number one vehicle. This shift didn’t happen by accident—Ford’s improvements in technology, performance, and comfort made the Ranger the go-to ute for tradies, adventurers, and families alike.Why Did the Ford Ranger Take the Top Spot?

• Unmatched Performance – With powerful diesel engine options, including the V6 turbo-diesel and 2.0L Bi-Turbo, the Ranger delivers best-in-class towing capacity and off-road capability.

• Tech-Loaded Interior – Featuring a 12-inch touchscreen, wireless Apple CarPlay & Android Auto, and advanced driver-assist systems, this ute is more connected than ever.

• Workhorse Meets Weekend Warrior – Whether you’re on a job site or tackling off-road trails, the Ranger’s terrain management system and rugged build make it adaptable for any challenge.

  The Ford Ranger is no longer just a tradie’s best mate—it’s become an all-in-one family car, adventure vehicle, and business powerhouse.

Toyota RAV4: Australia’s Favorite SUV Continues to ShineFor families and urban drivers looking for the perfect blend of fuel efficiency, space, and safety, the Toyota RAV4 remains the undisputed leader. With SUVs continuing to dominate Australian roads, the RAV4 secured its place as the second best-selling car in the country.What Makes the Toyota RAV4 So Popular?

• Hybrid Power = More Savings – With rising fuel prices, Toyota’s hybrid RAV4 models have been a game-changer, offering superior fuel economy and lower emissions.

• Spacious Yet Compact – The RAV4’s interior is designed for families, road trips, and daily commutes, with plenty of storage and comfort.

• Unbeatable Reliability – Toyota’s long-standing reputation for dependability and high resale value keeps the RAV4 a smart investment.

  
  

  If you’re looking for an SUV that delivers efficiency without sacrificing performance, the RAV4 continues to be a top choice for Australian drivers.

Toyota Hilux: The Legendary Ute Still Holds StrongThough it lost its number one spot to the Ford Ranger, the Toyota Hilux remains a force to be reckoned with. Built to handle Australia’s harsh conditions, the Hilux has been the backbone of farmers, tradies, and off-road enthusiasts for decades.Why Do Australians Still Love the Hilux?

• Proven Toughness – Designed to handle rugged terrains, extreme heat, and heavy loads, the Hilux is built for durability.

• Off-Road Capabilities – With 4WD variants, a strong chassis, and high ground clearance, the Hilux is made for both work and play.

• Resale Value & Reliability – Toyota vehicles hold their value exceptionally well, making the Hilux a smart long-term investment.

  
  

  For those who need a no-nonsense ute that’s built to last, the Toyota Hilux remains an undeniable Australian icon.
  

Key Specifications of the Top 3 Cars

Feature	Ford Ranger	Toyota RAV4	Toyota Hilux
Engine	2.0L Bi-Turbo & V6 Turbo-Diesel	2.5L Hybrid / 2.0L Petrol	2.8L Turbo-Diesel
Drivetrain	4x2 / 4x4	FWD / AWD	4x2 / 4x4
Power Output	Up to 184kW	160kW (Hybrid)	150kW
Torque	Up to 600Nm	221Nm (Petrol) / 221Nm (Hybrid)	500Nm
Fuel Economy	7.6L/100km	4.8L/100km (Hybrid)	8.4L/100km
Towing Capacity	3,500kg	1,500kg	3,500kg
Transmission	10-Speed Auto / 6-Speed Manual	CVT / 8-Speed Auto	6-Speed Auto / 6-Speed Manual
Infotainment	12-inch Touchscreen	10.5-inch Touchscreen	8-inch Touchscreen
Safety Features	Ford Co-Pilot360, AEB, Lane Keep Assist	Toyota Safety Sense, AEB, Adaptive Cruise	Toyota Safety Sense, AEB, Lane Assist

What Does This Mean for Australia’s Auto Market? The Ford Ranger, Toyota RAV4, and Toyota Hilux dominating the top three spots is no coincidence—it reflects clear trends in Australian car-buying behavior:

• Utes and SUVs Rule the Roads – Australians love versatile, rugged vehicles that can handle city commutes, long road trips, and off-road adventures.

• Fuel Efficiency Matters More Than Ever – The success of the Toyota RAV4 Hybrid shows that Australians are moving towards fuel-saving and eco-friendly options.

• Tech & Comfort Are Key Factors – Buyers now expect advanced safety features, infotainment systems, and driver-assist technology as standard.

  
  

  With these trends shaping the future, we can expect hybrid technology, improved safety features, and even electric utes to gain traction in the coming years.
  

Final Thoughts: Which Car is Right for You?If you’re in the market for a new vehicle, these top-selling cars offer something for everyone:

• Need a powerful, all-terrain workhorse? → The Ford Ranger is the new king of utes.

• Looking for an eco-friendly, practical SUV? → The Toyota RAV4 Hybrid is your best bet.

• Want a rugged, tried-and-tested ute? → The Toyota Hilux is a legend that won’t let you down.

  
  

  As Australia’s driving preferences continue to evolve, one thing remains clear utes and SUVs are here to stay. Whether it’s for work, family, or adventure, the Ford Ranger, Toyota RAV4, and Toyota Hilux prove to be the best companions on Australian roads.